EVENTS/TRADESHOWS
In a competitive, media-saturated world, publicity-driven events have become a key brand-building activity. Our Event and Tradeshow team has more experience, more success, and a bigger client list than just about anyone else in the event business. Whether it’s entertainment, fashion, lifestyle, gaming, media or cause-related, our team has handled many of the biggest household name media-friendly events and tradeshows in the US and beyond.
At Rogers & Cowan, we offer a multi-layered approach to event management and publicity. That begins with a customized blueprint for each gathering, from ‘A’ list guests, to event logistics, to targeted publicity generation and follow-through. Whatever the event’s goal, from media and product launches, to awareness raising, to major award shows, we tailor every detail to maximize the event’s positive public profile with its target audiences. With Rogers & Cowan’s global resources we can create and manage memorable events and tradeshows worldwide.
As part of our commitment to cultivating long-term relationships with our clients, our event team is also instrumental in creating lasting cross-promotional bonds between many of the world’s leading consumer and entertainment brands. By intelligently leveraging events that Rogers & Cowan represents, and by tapping into our extensive event sponsorship networks, we can make your event or tradeshow presence an effective driver of your integrated marketing strategy.
- Year-on-year our support for key events consistently shows higher media exposure and larger charitable contributions.
- From mainstream music award shows to Washington DC calendar events, we deliver care, commitment, ingenuity and integrity.
- Our team can leverage its extensive entertainment resources to generate critical mass regional and national media exposure.
