The SXSW Music Festival kicks into gear March 12 and rages on for a full week. Here are the sessions and performers that Rogers & Cowan believes will rock your world. To download the list, feel free to click this link: rc-sxsw-mustsee-music
3/14 MUSIC BUSINESS 101: A Q&A WITH MUSIC ICON NILE RODGERS – 2:00 PM
Grammy-winning composer, producer, arranger and guitarist Nile Rodgers is truly exceptional. The co-founder of Chic, Rodgers pioneered a musical language that generated chart-topping hits like “Le Freak” and sparked the advent of hip-hop with “Good Times.” His productions for David Bowie, Diana Ross and Madonna have sold over 300 million albums and 50 million singles worldwide.
3/14 ADVICE FROM MUSIC SUPERVISORS: LIVE MUSIC PITCH EVENT – 12:00 PM
In this entertaining and educational panel in conjunction with The Nashville House at SXSW, industry-leading music supervisors will talk about trends they’re seeing and what they’re looking for, and then artists will perform live in front of the panel and audience.
3/15 CHANGING THE GAME: ARTISTS AS LEADERS – 3:30 PM
The challenges and opportunities in the music business are well documented. Who are the true leaders—those who have taken risks to forge careers and new models of business? In this panel, we’ll talk to artists and other industry stakeholders about how to lead and create a healthier ecosystem for all.
3/16 A CONVERSATION WITH KEITH URBAN – 12:30 PM
The premier songwriter, vocalist, musician and virtuoso guitarist will discuss his award-winning career and eighth studio album, Ripcord.
SXSW SURE BETS: TRENDING PERFORMERS
Check your local listings for show dates and times.